Email Marketing
Email sequences that sell while you are asleep.
Done-for-you automated sequences - strategy, copy, segmentation and build - inside your existing platform. Written once, earning every month after.
Start with a free audit of your current email performance and deliverability. You will get a clear picture of the revenue sitting unclaimed in your list, whether you hire us or not.
$1,500 lead generation sequence · $2,500 ecommerce sequence
Free email audit · One-off build, no retainer · Live in 10-15 business days
The list is sitting there. Nobody is emailing it properly.
You collected the addresses. Maybe there is a welcome email. Maybe someone sends a newsletter when there is time. Meanwhile the enquiries that did not buy immediately go cold, and the carts that got abandoned stay abandoned.
Email is the only channel where the audience is already yours and the traffic is free. It is also the channel most businesses leave switched off, because it needs writing rather than budget.
Automated sequences fix that once. They run on every new contact from then on.
A full sequence, built and live. Not a set of drafts.
Audit and deliverability check, sequence strategy, segmentation logic, every email written, templates designed, automations built and tested inside your platform, and tracking so you can see revenue per flow.
Built in your account, on your list, with your branding. You own all of it from day one.
One-off fee. No monthly retainer required for the sequence to keep working.
Four steps. Live in 10 to 15 business days.
Free audit
Sequence strategy
Copy and design
Build and test
$1,500 for lead generation. $2,500 for ecommerce.
The lead generation sequence is $1,500 and covers a 5 to 7 email nurture built to turn enquiries into booked calls or accepted quotes.
The ecommerce sequence is $2,500 and covers the five revenue flows - welcome, abandoned cart, browse abandonment, post-purchase and winback - typically 12 to 18 emails in total.
Both are one-off fixed fees, quoted upfront. Platform subscription costs stay on your account.
Who this suits.
This is right for you if
- ✓You are generating enquiries or orders but not following up automatically
- ✓You have a list and no real flows behind it
- ✓You want the copy written for you, in your voice
- ✓You want a one-off build rather than another monthly retainer
- ✓You are willing to give access to your email platform
This is not right for you if
- ✕You want cold outbound email to purchased lists - we do not do that
- ✕You have no enquiries or orders yet to nurture
- ✕You need daily campaign sending rather than automated flows
- ✕You want design only, with copy supplied later
Same list. More revenue.
"We had run sixty creative variations over fourteen months. The conversion rate did not move. Stefan rebuilt the decision sequence - not the ads - and the rate tripled inside forty-seven days. No new creative was produced."
Name and company withheld · NDA
"Stefan is the only outside hire I have made in five years I would make again without a second meeting. The 55:1 was not a spike - it was the floor for four months."
Name and company withheld · NDA
"We are a trades business. Stefan did not give us a creative refresh - he rewrote the path a lead walks down before the quote. We doubled our booked jobs without lifting the ad budget."
Specialist trades business (reference available on request)
"The decision Stefan identified was not the one we had been optimising against. We were selling certainty. Patients were buying trust. Once the page met the actual decision, the cost per acquisition came down forty percent and stayed there."
Wellness & aesthetics clinic (reference available on request)
Follow-up that changed the revenue line.
Social-led commerce
Turning cold enquiries into booked consults
Cost per consult −52% · Show-up 61% → 84%
Wellness & aesthetics
Converting more consults into treatments
Consult-to-treatment 47% → 72% · Acquisition cost −41%
Performance equipment
Lifting return on ad spend with retention flows
ROAS 1.8× → 4.4× · Qualified leads 4.1×
Your list is already paid for. Make it earn.
Twenty minutes and you will know what your email is currently worth, and which sequence would return the most first.
$1,500 lead generation · $2,500 ecommerce
55:1 avg ROAS · 600 strategies · 12 years · 8 clients at a time
gday@novistudio.com.au
The things people ask before starting.
What is the difference between the two sequences?
The lead generation sequence nurtures enquiries into booked calls or quotes - typically 5 to 7 emails. The ecommerce sequence covers the revenue-driving flows: welcome, abandoned cart, browse abandonment, post-purchase and winback - typically 12 to 18 emails across five flows.
Is this a one-off project or ongoing?
Both prices are one-off builds. Once the sequence is live it keeps earning without a retainer. If you want ongoing campaign sending and testing afterwards, we can quote it separately.
Which platforms do you work with?
Klaviyo, Mailchimp, HubSpot, ActiveCampaign, Shopify Email and most others. We build inside your account so you keep everything.
Do you write the emails?
Yes. Strategy, copy, subject lines, segmentation logic and the automation build are all included. You review before anything goes live.
How long does it take?
Lead generation sequences are usually live in about 10 business days. Ecommerce sequences take around 15 business days because there are more flows to build and test.
My list is small. Is it worth it?
If you are generating enquiries or orders at all, yes - these are automated flows, so they work on every future contact, not just the list you have today.
What if my open rates are already poor?
The free audit covers deliverability, list hygiene and sender reputation. There is no point writing better emails if they are landing in spam, so we fix that first.
Will it sound like us?
We work from your existing voice and your actual customer language, not a swipe file. You approve the tone on the first email before the rest are written.
Tell us what your list looks like. We will tell you what it is worth.
Include your platform, roughly how many contacts you have, and what you sell. Stefan replies personally, usually within two business days.
gday@novistudio.com.au