Landing Page Design
Landing pages built to convert paid traffic.
Copy, design, build and tracking - done by one senior strategist, live in about ten business days. Made for businesses running ads who need the clicks to turn into enquiries.
Start with a free review of your current page and traffic. You will get a clear list of what is costing you conversions, whether you hire us or not.
$1,000 first page · $500 each additional page
Free page review · Copy, design and build included · Live in ~10 business days
You are paying for the click. The page is losing the customer.
The page loads, it looks professional, the form works. And still most visitors read one line and leave, while your cost per enquiry climbs month after month.
Almost always it is the same handful of causes: the headline talks about the business instead of the visitor, the offer is buried below the fold, the page asks for too much too early, or it was designed for desktop and most of your traffic is on a phone.
A page is the cheapest part of the funnel to fix and the most expensive part to leave alone.
A complete page. Not a template with your logo on it.
Conversion copywriting, layout and design, mobile-first build, form or booking flow wired up, page speed optimisation, and conversion tracking tested before launch.
You get one page per offer, channel or campaign if you need it - which is when landing pages start genuinely outperforming a homepage.
Fixed fee, quoted upfront. You own the page and everything in it.
Four steps. Usually live in ten business days.
Free review
Strategy and copy
Design and build
Launch and track
$1,000 for the first page. $500 for each one after.
The first page includes strategy, copy, design, build, tracking and one revision. Every additional page built on the same foundation is $500, because the thinking and the design system already exist.
Fixed fee, quoted before we start. No hourly billing and no scope creep invoices.
Hosting and platform costs stay with you, on accounts you own.
Who this suits.
This is right for you if
- ✓You are running paid ads and conversion rate is the bottleneck
- ✓You need separate pages per campaign, channel or offer
- ✓You want the copy written, not just the design delivered
- ✓You want tracking set up properly at build time
- ✓You want a fixed price and a firm launch date
This is not right for you if
- ✕You need a full multi-page brand website - that is a different engagement
- ✕The page must follow an internal template exactly, regardless of performance
- ✕You want design only, with copy supplied later by someone else
- ✕There is no traffic source planned to send to the page
Same traffic. Different page.
"We had run sixty creative variations over fourteen months. The conversion rate did not move. Stefan rebuilt the decision sequence - not the ads - and the rate tripled inside forty-seven days. No new creative was produced."
Name and company withheld · NDA
"Stefan is the only outside hire I have made in five years I would make again without a second meeting. The 55:1 was not a spike - it was the floor for four months."
Name and company withheld · NDA
"We are a trades business. Stefan did not give us a creative refresh - he rewrote the path a lead walks down before the quote. We doubled our booked jobs without lifting the ad budget."
Specialist trades business (reference available on request)
"The decision Stefan identified was not the one we had been optimising against. We were selling certainty. Patients were buying trust. Once the page met the actual decision, the cost per acquisition came down forty percent and stayed there."
Wellness & aesthetics clinic (reference available on request)
Pages that changed the number. Not just the look.
Specialist trades
2.4× the quoted jobs on the same ad budget
Quoted jobs 2.4× · Avg job value +22%
Photography studio
Tripling enquiries without changing the work
Enquiries +186% · Avg booking +28%
Wellness & aesthetics
Cutting patient acquisition cost by 41%
Acquisition cost −41% · Consult-to-treatment 47% → 72%
Every click you buy this month lands on the page you have now.
Twenty minutes and you will know whether your page needs a rebuild or three edits - and you keep the list either way.
$1,000 first page · $500 each additional
55:1 avg ROAS · 600 strategies · 12 years · 8 clients at a time
gday@novistudio.com.au
The things people ask before starting.
What is included in the $1,000?
Strategy, conversion copywriting, design, build, mobile optimisation, form or booking integration and conversion tracking. One round of structural revision after launch is included too.
Why are additional pages only $500?
The first page carries the thinking - the offer framing, the message hierarchy and the design system. Additional pages reuse that foundation and only change the audience, offer or angle.
How long does it take?
Most pages are live within 10 business days from the kick-off call, assuming we have your content, brand assets and platform access.
Do you write the copy or do I?
We write it. The copy is the part that does the converting, so it is not something we hand back to you as a blank template.
What platform do you build on?
Whatever you already use - Webflow, WordPress, Shopify, Unbounce, HubSpot or a standalone build. If you have no preference, we will recommend the fastest and cheapest option for your setup.
Will it work on mobile?
It is designed mobile-first. Most paid traffic in Australia is on a phone, so the phone layout is the one we design against before anything else.
Can you just fix my existing page?
Sometimes that is the right call, and we will say so in the free review rather than sell you a rebuild you do not need.
Do you guarantee a conversion rate?
No honest agency can. What we can promise is that the page is built on a clear argument, tested on mobile, and tracked properly so you can see exactly how it performs.
Send us your page. We will tell you what is losing people.
Include your current page link and where the traffic comes from. Stefan replies personally, usually within two business days.
gday@novistudio.com.au